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Trade Show Assistance

Alliant Energy's Trade Show Assistance Program is designed to encourage the promotion of energy-efficient equipment.

YTrade show boothou will be reimbursed up to 50% of your booth space rental for any pre-approved home or builders show in the Alliant Energy service territory.

Alliant Energy will reimburse dealers for the booth space only.

Alliant Energy will arrange shipment of a trade show kit to the dealer. You will be responsible for providing a table for setting up. Carpet, flowers, electricity, etc. will be left to the discretion of the dealer at their expense.

Upon completion of the show and submission of the Trade Show Assistance Request Form and required documentation, we will issue your reimbursement check. Receipts for expenses are required for reimbursement.

Trade Show Kits

  • Energy Efficiency Dealer Network sign
  • Brochure holder
  • Rebate booklets/reference guides
  • 101 Easy Ways to Save Energy brochure

Please request your trade show kit and pre-approval by calling 1-866-ALLIANT (866-255-4268) at least two weeks prior to the trade show date.

Download the Trade Show Assistance Request Form [PDF]


This program is available only to Energy Efficiency Dealers in the Alliant Energy service area who are involved in the sale of energy-efficient equipment deemed eligible for customer rebates.

To qualify, you must sign up and have an approved Participation Agreement and updated insurance on file.

Payment of claims

Submit your Trade Show Assistance Request Form to:

Trade Show Assistance Program
P.O. Box 938
Cedar Rapids, IA 52406-0938
Fax: 319-450-0218

E-mail: dealers@alliantenergy.com

Distribution of incentives program assistance and participation will be awarded until all available funds are exhausted.

Alliant Energy makes no warranties, expressed or implied, with respect to any equipment purchased and/or installed, including, but not limited to, any warranty of merchantability or fitness for a particular purpose. In no event shall Alliant Energy be liable for any incidental or consequential damages.